Pocket Money

Pocket money is an area which is not suffering in the recession!

Children in the UK receive a staggering £1.5bn a year as pocket money a year with over 30% of children getting pocket money from both parents and grandparents

In children aged 7-11 the most popular thing to spend pocket money on is food and snacks which accounts for over 50% but its share is shrinking as concerns over childhood obsetity and the subsequent curtailing of snack advertising

The next biggest sector is toys with 31% of pocket money being spent on toys and games. Not surprisingly kids like to spend their money immediately they receive it, and although some money is saved the majority is spent within the week

The average amount of pocket money given to children by their parents varies from £8.47 a week in London down to £4.46 in the East Midlands