Announcements

Hello and Welcome to Best Years

Best Years will be closed on Monday 28th May - Bank holiday.

Stock arriving soon - our white bunny rattle, pink and blue elephant rattles - due in stock by end of May. 

A small, independent toy company who specialise in knitted toys, especially dinosaur toys.

Any questions please email our friendly team on This email address is being protected from spambots. You need JavaScript enabled to view it. 

HomePage - About Us

Best Years are a baby gift wholesaler, a toy wholesaler and a baby gift and toy retailer who have been specialising in knitted and crochet toys for over 10 years. We were the first people to introduce knitted dinosaur toys to the world!

Having young children ourselves the appeal of knitted and crochet toys was instant as it offered a great alternative to the ubiquitous soft toys found all over the high street.

We are an ethical company and ethical sourcing is at the core of all our products so we found a great factory to make our first knitted toys for us, and now we have hundreds of ethical toys but we are still working with the same people we met all those years ago.

This interest in ethical sourcing also led to our 2009 partnership with the Pebble fair trade cooperatives who hand make knitted and crochet toys in rural Bangladesh creating thousands of fairly paid and flexible jobs in the process.

And since knitted and crochet goes hand in hand with cotton it was a natural process for us to find the organic cotton Under the Nile ranges we which we now offer.  In 2019 we introduced a new range of fair trade upcycled wooden toys and we plan to grow the range over the next few years.

So whether you are looking for a great ethical toy for your child, or specifically for a Fair trade and/or organic toy we have a great selection for you to choose from.

Safety.

  • All our toys are tested to CE
  • All our toys are tested to UKCA
  • All our toys are suitable from birth
  • All our toys are machine washable

It matters to us that our toys are not only well designed, but well made and safe which is why we spend so much time making sure that quality stays at the core of our designs. Its why we don’t have bead eyes or any small parts on our toys.

We are an ethical company and our ethics extend from the people who make the toys through to the people who play with them and we never take shortcuts with safety.

Contact Us

If you are a retailer looking to stock a great range of wholesale toys or wholesale baby gifts please email This email address is being protected from spambots. You need JavaScript enabled to view it. or come and see us at the trade shows (please email to find out the nearest show to you that we will be attending).

If you are a consumer looking for a particular toy or wanting more information about our toys please email This email address is being protected from spambots. You need JavaScript enabled to view it. and we will be very happy to help

If you are a journalist looking for more information about our retro soft toys please email This email address is being protected from spambots. You need JavaScript enabled to view it.

If you are a fair trade producer or handmade cooperative looking for someone to sell your toys in the UK please email This email address is being protected from spambots. You need JavaScript enabled to view it.

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Opening Time

  • Monday - Friday........9:00 - 17:30
  • Saturday........closed
  • Sunday........closed